With profit razor thin in the retail industry, competitive advantage derives from retail brands ability to maintain the value of merchandise from warehouse to customer basket.
This is the concept behind optimising outliers.
Competition in the retail industry is bloodier than it has ever been.
Customer loyalty is waning.
Competitive advantage in the new retail environment is no longer about brand name but operational efficiency.
Need help increasing your store sales and profit?
In this fiercely competitive retail environment, the tiniest of things can make an enormous difference to your sales and profit margin.
Click on the links below to learn strategies for boosting your store sales and profit margin:
Call 020 8798 0579 or email: email@example.com for a FREE strategy session.
About the author
Romeo Richards is an experienced retail trainer and consultant with knowledge of retail marketing, store performance and retail loss prevention.
He has the ability to choreograph the customer journey, boost store conversion and enhance in-store experience using store design and visual merchandising.
Specialises in increasing retail profit through shrinkage reduction.
He is the author of 23 retail and marketing books including:
• How to Increase Retail Sales
• How to Make Profit In Retail
• Store Design Blueprint
• Visual Merchandising Display
He is the creator of five retail home study courses.
Frequently presents webinars on shoplifting prevention and boosting retail sales.
Featured in Professional Security Magazine, Retail Week & Retail Technology Magazine