Loss prevention is the most misunderstood function in retail. This is because most retailers view shrinkage as synonymous with shoplifting and employee theft. But retail shrinkage is more than shoplifting or employee theft.

Simply put, shrinkage is the difference between your potential sales and your actual sales. Considering the fact that lost sales is three times your actual store sales, you store shrinkage is three times your actual store sales.

Through our retail loss prevention training programs and retail consulting service, we help retail brands create an effective retail loss prevention strategy that enable them to increase store sales, increase in-store conversion and increase store profit.

84%

Shrinkage reduction

with out retail loss prevention strategy

56%

Sales increase

with our retail loss prevention strategy

61%

Profit increase

with our retail loss prevention strategy

Retail loss prevention is the heart beat of any retail operation. Retail loss prevention is the availability of merchandise on the shop floor. When merchandise are unavailable on the shop floor for shoppers to buy, it does not matter the reason for the unavailability. It produces the same consequence: bad customer experience, missed opportunity, decreased sales and profit.

An effective retail loss prevention strategy is designed to ensure merchandise are available when shoppers are ready to buy.  Our “Lose Less, Sell More” framework help retail brands to reduce shrinkage, so they can increase store sales, increase in-store conversion and increase store profit.

Why is Our Retail Loss Prevention Strategy Different?

An effective retail loss prevention strategy is not crime focused. It is focused on reducing shrinkage while simultaneously increasing sales, which ultimately result in increased profit. The question we seek to answer with our retail consulting is:

How can we reduce store shrinkage while simultaneously Increasing store sales, increasing in-store conversion and increasing store profit?

To the best of my knowledge, we are the only retail consulting firm that uses this approach in retail loss prevention. Every other retail consulting firm takes the crime focused approach.

If you are a retail brand that would like to increase your store sales, increase in-store conversion and increase profit, call +44 (0)20 8798 0597 or email: info@theprofitexperts.co.uk. Meanwhile, please click on the green ‘Boost my store sales’ button below to gain instant access to your increasing retail sales checklist or video.

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